ATTOCHE, Hayat; 						YAOUHI, Mohamed.
 The Impact of Digital Transformation on the Marketing Function: A Literature Review.
<strong>IJBTSR International Journal of Business and Technology Studies and Research</strong>, [S.l.], v. 7, n. 1, p. 9 pages, apr. 2025.
ISSN 2665-7716.
Available at: &lt;<a href="https://ijbtsr.org/index.php/IJBTSR/article/view/130" target="_new">https://ijbtsr.org/index.php/IJBTSR/article/view/130</a>&gt;. Date accessed: 17 apr. 2025.
doi: <a href="https://doi.org/10.5281/zenodo.15162593">https://doi.org/10.5281/zenodo.15162593</a>.